rain

Korean pop icon Rain was appointed as global goodwill ambassador for Seoul in the annex of Seoul City Hall on Tuesday afternoon, receiving the appointment plate from Mayor Oh Se-hoon

“The brand value of Seoul is literally the brand value of Korea. With Rain, we can enhance the infinite potential of Korea’s brand power,” Oh said.

Rain donated T-shirts he designed with legend “Infinitely Yours, Seoul” to the city. They will be sold by the Seoul Metropolitan Government, with the proceeds used to help low-income households.

Before the ceremony began, highlights of a video clip promoting Seoul and starring Rain were screened. The video will be aired worldwide on the Discovery Channel.